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Author Topic: The name LiveWire becomes a brand name  (Read 731 times)

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May 10, 2021, 08:29:17 AM
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HDBitchin

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The first HD electric motorcycle named LiveWire that launched Harley-Davidson’s foray into the electric motorcycle world is now the name for the HD brand of electric motorcycles. I guess the way look at it might be like the other family names that HD has like Dyna, Softail, Sportster and Touring.

https://investor.harley-davidson.com/news-releases/news-release-details/harley-davidson-launches-livewire-electric-motorcycle-brand

https://livewire.com/
HDBitchin aka Tank

When shopping for anything look for Made in the USA and save American jobs and families

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May 10, 2021, 12:36:30 PM
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FerrousBueller

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  So, maybe My LiveWire has gone from "Novelty" to "Collectable"?

Cheers,
Ferrous

May 10, 2021, 03:38:14 PM
Reply #2
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FerrousBueller

Global Moderator

  Oh Look!  A Facebook LiveWire Page!

  Also, an Instagram Page too!

  Let's get this party started!

Cheers,
Ferrous

May 10, 2021, 03:50:48 PM
Reply #3
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HDBitchin

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@FerrousBueller

You should go down to the dealer and see if they will give you some new LiveWire logo swag.

HDBitchin aka Tank

When shopping for anything look for Made in the USA and save American jobs and families

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May 10, 2021, 04:00:47 PM
Reply #4
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HDBitchin

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The first HD electric motorcycle named LiveWire that launched Harley-Davidson’s foray into the electric motorcycle world is now the name for the HD brand of electric motorcycles. I guess the way look at it might be like the other family names that HD has like Dyna, Softail, Sportster and Touring.

https://investor.harley-davidson.com/news-releases/news-release-details/harley-davidson-launches-livewire-electric-motorcycle-brand

https://livewire.com/
I was wrong with what I said in the red font above. LiveWire is a standalone brand not a model family.
HDBitchin aka Tank

When shopping for anything look for Made in the USA and save American jobs and families


May 10, 2021, 04:06:23 PM
Reply #5
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FerrousBueller

Global Moderator
@FerrousBueller

You should go down to the dealer and see if they will give you some new LiveWire logo swag.



  @HDBitchin,

  Well I hadn't thought of that!  Not a bad Idea.  However, if I'm being honest, I'm less than thrilled about the new logo.  For me, (and maybe just for me), there is a little more pride that comes with the Harley label.  Pay no mind to the dust please.


Cheers,
Ferrous

May 10, 2021, 04:09:55 PM
Reply #6
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FerrousBueller

Global Moderator

  Nah!  I think you got it right.

The first HD electric motorcycle named LiveWire that launched Harley-Davidson’s foray into the electric motorcycle world is now the name for the HD brand of electric motorcycles. I guess the way look at it might be like the other family names that HD has like Dyna, Softail, Sportster and Touring.

https://investor.harley-davidson.com/news-releases/news-release-details/harley-davidson-launches-livewire-electric-motorcycle-brand

https://livewire.com/

Cheers,
Ferrous

May 10, 2021, 04:13:13 PM
Reply #7
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HDBitchin

Administrator
  @HDBitchin,

  Well I hadn't thought of that!  Not a bad Idea.  However, if I'm being honest, I'm less than thrilled about the new logo.  For me, (and maybe just for me), there is a little more pride that comes with the Harley label.  Pay no mind to the dust please.


Cheers,
Ferrous
I agree. The Harley-Davidson name has way more pride and recognition.
HDBitchin aka Tank

When shopping for anything look for Made in the USA and save American jobs and families

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May 12, 2021, 10:33:46 AM
Reply #8
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FerrousBueller

Global Moderator


  A good read from Revzilla:  Harley-Davidson spins LiveWire into its own all-electric brand...

Cheers,
Ferrous

May 13, 2021, 01:01:18 PM
Reply #9
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NoSuperSlabs

Supporting Member
Well H-D has deep pockets so this might just work.
Two Lane Highway
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May 14, 2021, 07:39:03 AM
Reply #10
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Rider Ron

Supporting Member
I'm not sure if this new or just a rehash of the above, but this "just came across my desk" (email).

https://advrider.com/harley-davidson-spins-off-livewire-into-its-own-company
USArmy War College '68-70, AMA, IB 1K, 2015 SR Run For The Wall FNG
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